USA B2C E-Commerce Sales Forecasts: 2017 to 2021 code:1346

USA B2C E-Commerce Sales Forecasts: 2017 to 2021
OVERVIEW
TABLE OF CONTENTS
COMPANIES MENTIONED
Countries Covered: USA
Pages: 28
Publication Date: 09/11/2017
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Questions Covered in the report:
  • How fast is U.S. B2C E-Commerce growing compared to overall retail sales?
  • What is the predicted CAGR for online retail sales in the USA through 2021?
  • How large is M-Commerce’s share of online shopping in the USA projected to be in 2021?
  • When is Internet retail in the USA expected to top one trillion dollars?
  • What is Amazon’s market share in the USA?

Key Findings:

B2C E-Commerce outpaces overall retail sales growth in the USA by a factor of three

The second largest B2C E-Commerce market in the world, the USA continues to see strong growth in online retail sales despite being already advanced by international standards. Over three-quarters of U.S. Internet users make purchases online, with more than 50% of consumers shopping for books, electronics and apparel online at least as much as in-store. B2C E-Commerce outpaces the growth of overall retail sales at least by a factor of three, and some sources cited in the yStats.com report predict that the online share of total retail sales could top 10% by the end of 2017.

Despite this level of advancement, most of the original sources cited by yStats.com expect online retail sales in the U.S. to maintain growth rates in the double digits over the forecast period. Some sources even foresee a milestone of 1 trillion dollars in online retail sales to be surpassed by the USA within the next decade. Nevertheless, due to a more rapid growth of emerging markets including China, the USA is projected to lose several percentage points in its share of global online sales by 2021.

Current market trends, such as the emergence of omnichannel commerce and the rise of mobile shopping are expected to contribute to this growth. By 2021, over one-half of online retail in the USA is projected to be done via mobile devices, up from about one-third in 2017. Furthermore, major store based-retailers including Walmart are investing in their E-Commerce capabilities while also developing omnichannel services such as BOPIS (buy-online-pickup-in-store), already used by more than 50% of Internet users as of 2017. Still, Amazon remains in the lead with a market share of around one-third of online retail sales, with some sources anticipating its share to increase over the next several years.

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1. Management Summary

2. Market Overview and International Comparisons

  • B2C E-Commerce Market Overview, November 2017
  • USA’s Share of Global E-Commerce Sales Compared to China’s, in %, by Two Comparative Estimates, 2016 & 2021f
  • Online Shopper Penetration, in % of Internet Users, 2016
  • M-Commerce Share of Total Retail E-Commerce Sales, in %, 2017f & 2021f
  • Breakdown of Channels Used to Purchase Selected Product Categories, in % of Consumers, July 2017
  • Payment Methods Perceived as Safest for In-Store and Online Purchases, in % of Consumers, 2016
  • Amazon’s Market Share, in % of B2C E-Commerce Sales and Total Retail Sales, 2016

3. Overview of Sales and Shares Forecasts

  • B2C E-Commerce Sales Forecasts, in USD billion, and CAGR, in %, by Six Comparative Estimates, 2015 – 2022f & 2027f
  • B2C E-Commerce Share of Total Retail Sales, in %, by Five Comparative Estimates, 2015 – 2022f & 2027f
  • Total Retail Sales and E-Commerce Sales, in USD million, E-Commerce Share of Total Retail Sales, in %, and Change from Same Quarter a Year Ago, in %, Q1 2014 – Q2 2017

4. Sales Forecasts

  • B2C E-Commerce Sales, in USD billion, 2017f & 2027f
  • B2C E-Commerce Sales, in USD billion, 2015 & 2022f
  • Retail E-Commerce Sales, in USD billion, and Year-on-Year Change, in %, 2015 – 2021f
  • B2C E-Commerce Sales, in USD billion, 2016 & 2021f
  • B2C E-Commerce Sales, in USD billion, 2016 & 2017f
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  • Amazon.com Inc
  • Wal-Mart Stores Inc.
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