Global Subscriptions and Recurring Payment Market 2021 code:1545

Global Subscriptions and Recurring Payment Market 2021
OVERVIEW
TABLE OF CONTENTS
COMPANIES MENTIONED
Countries Covered: Australia, Brazil, Canada, China, France, Iran, Israel, Japan, Russia, South Korea, Turkey, UK, USA
Pages: 111
Publication Date: 12/10/2021
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Questions Covered in the report:
  • What are the top subscription categories worldwide in 2021?
  • What are the top reasons for consumers to cancel subscriptions globally in 2021?
  • What are the top 7 subscription streaming services in the United States?
  • What is the share of shoppers who signed up at least to one subscription box in the United Kingdom?

Key Findings:

The subscription purchasing model is gaining momentum post-COVID-19, with developing countries setting the trend: new yStats.com report.

The COVID-19 pandemic accelerated the trend for subscriptions and recurring payments

The subscriptions and recurring payment markets are still rather young, but they are developing fast, especially after the onset of COVID-19. According to a 2021 survey cited in the new yStats.com publication, almost 40% of respondents signed up for new services during the pandemic, as they expected these services would help them to better navigate these challenging times. For example, in the United Kingdom, around 20% of the new box subscribers in 2021 chose this option because they were not able to visit physical store. Furthermore, the fact that even a higher share did so because they simply enjoy the subscription model must be revealing for businesses. Generally, in the countries considered in the present market report, absolute figures of the subscriptions market sales values were set to grow significantly in the next few years, though growth rates are expected to be less pronounced.

Certain product categories are especially successful inside the subscription business model

Both globally and in Europe specifically, “Boxes”, “Video”, and “Multiservice subscriptions” were the top three categories for consumers to have a subscription in 2020 and in 2021 and were expected to remain the leaders in 2025. Additionally, while in Europe the ranking was expected to stay the same in 2025, among the global consumers, “Multiservice subscriptions” were forecasted to outpace “Video”. The latter, however, appeared to be still an attractive market to offer subscriptions services. In Asia-Pacific, video subscription services were expected to gain almost half a billion subscribers by 2025, with China leading, followed by India, and Japan. The market in Latin America was forecasted to grow even faster than in Asia-Pacific through 2025. In North America, during the last year, the market growth rate was especially pronounced in the sector of consumer retail products and digital media, according to the new yStats.com report.

Payment service providers offer upgraded services for subscription businesses

Moreover, to secure a superior customer experience, research included in the new yStats.com report suggests that companies offering subscription services need to collaborate with payment service providers that have recurring payment services in their portfolio. According to the recent evaluation of such PSPs operating in the United States, Square ranked first, followed by PayPal and QuickBooks Payment, as detailed in the new yStats.com publication. Regarding the specific payment methods, across select developed global markets, the majority of B2C companies chose digital wallets for recurring payments, while B2B companies preferred bank wire transfers. Lastly, global B2B & B2C businesses made plans last year to invest substantially in expanding or upgrading recurring payment service implementation, and a further significant share of enterprises plan to implement similar solutions in 2021.

 

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1.Management Summary

2.Global

  • Subscription Market Sales, in USD billion, and Year-on-Year Change, in %, 2020 – 2025f
  • Subscription Market Sales, in USD million, by Category, 2020 – 2025f
  • Consumer Spending in Top 100 Subscription Applications, by App Store and Google Play Store, in USD billion, 2019 & 2020
  • Key Metrics for a Subscription Business, October 2020
  • Key Benefits of a Subscription Business, October 2020
  • Top E-Commerce Subscriptions Business Models, November 2020
  • Top Purchased Subscription Categories, in % of Respondents, May 2021
  • Frequency of Adding a New or Renewing Existing Subscriptions, in % of Respondents, May 2021
  • Top Purchased Subscription Categories, in % of Respondents, May 2021
  • Top Factors When Choosing a Subscription, in % of Respondents, May 2021
  • Preferred Payment Methods for Subscription Contracts, in % of Respondents, May 2021
  • Share of Respondents Who Prefer Automatic and Manual Subscription Renewals, in %, May 2021
  • Breakdown of Preferred Pricing Models, in % of Respondents, May 2021
  • Top Reasons to Cancel Subscriptions, in % of Respondents, May 2021
  • Annualized Subscription Economy Revenue Growth Compared to the S&P 500 Revenue Growth, in %, Q4 2019 – Q4 2020
  • Annualized Subscription Economy Average Revenue Per Account Growth Rate, in %, Q4 2019 – Q4 2020
  • Payment Options Available for Recurring Payments, by B2B and B2C Companies, in % of Payment Decision-Makers, September 2020
  • Technologies Used to Handle Recurring Payments, in % of B2B and B2C Payment Decision-Makers, September 2020
  • Percentage of Customers with Failed Payments that Turned into Churn, by B2C and B2B, and B2B Only Companies, in %, September 2020
  • Implications for B2B & B2C Businesses from Recurring Payments Fails, in % of Payment Decision-Makers, September 2020
  • Investment Plans Regarding Recurring Payment Service Providers, in % of B2B and B2C Payment Decision-Makers, September 2020
  • Benefits of Adopting a Recurring Payment Solution, in % of B2B & B2C Payment Decision-Makers, September 2020

3.North America

3.1.United States

  • Paid Subscriptions Market Revenue, in USD billion, 2019 & 2020
  • Consumer Spending in Top 100 Subscription Applications, by App Store and Google Play Store, in USD billion, 2019 & 2020
  • SVOD Revenue, in USD million, 2019 & 2020e & 2025f
  • Share of Adult Consumers Who Have Select Types of Subscriptions, in %, February 2020 & July 2020 & February 2021
  • Features That Subscription Merchants Provide, by Provider’s Index Score, incl. Top 30, Middle, and Bottom 30, in %, February 2021
  • Limited Tier Paid Subscriptions Market Revenue, in USD million, 2019 & 2020
  • Share of Paid Subscriptions, in % of Total Music Retail Revenue, 2020
  • Annual Average of Paid Music Subscriptions, in millions, and Y-o-Y Change, in %, 2016 – 2020
  • Number of Streaming Services in Use, in % of Adults, April 2020 & December 2020
  • Per Month Average Payment for All Streaming Services Combined, in USD, April 2020 & December 2020
  • Average per Month Spending for Subscription Services, in USD, by Age Group, September 2020
  • Top 7 Streaming Services Subscribed or Have Access to, in % of Adults, April 2020 & December 2020
  • Subscription and Select Internet Activity, in % of Consumers, February 2021
  • Top Payment Processors for Recurring Payments, incl. Overall, Pricing & Contract, Recurring Payment Types, General Features, and Expert Scores, May 2021
  • Top Payment Processors for Recurring Payments, incl. Pros, Cons, and Recurring Payment Features, May 2021

3.2.Canada

  • Share of Respondents Who Has Subscriptions for Physical Goods, in %, March 2021
  • Share of Consumers Having Certain Number of Subscriptions, in %, April 2020
  • Estimated Change in the Number of Subscriptions in the next 12 Months, in %, April 2020

 4.Europe

4.1.Regional

  • Subscription Market Sales, in USD billion, and Year-on-Year Change, in %, 2020 – 2025f
  • Subscription Market Sales, in USD million, by Category, 2020 – 2025f

4.2.United Kingdom

  • Top Preferred Payment Methods, by Digital and Traditional Subscriptions, in % of Consumers, January 2021
  • Share of Respondents with a Subscription, in %, August 2019 & August 2020
  • SVOD Revenue, in USD million, 2019 & 2020e & 2025f
  • Share of Shoppers Who Signed Up to at Least One Subscription Box, in %, 2017 & 2021
  • Share of Subscription Box Shoppers Who Signed Up to More Than One Subscription Scheme, in %, 2021
  • Reasons to Sign Up to Subscription Boxes, in % of Subscription Box Shoppers, 2021
  • Top 5 Subscription Services, in % of Subscription Shoppers, 2021
  • Top Preferred Payment Methods, by Digital and Traditional Subscriptions, in % of Consumers, January 2021

4.3.Germany

  • SVOD Revenue, in USD million, 2019 & 2020e & 2025f

4.4.France

  • Subscription Market Sales, in USD billion, and Year-on-Year Change, in %, 2021 – 2025f
  • Breakdown of Subscription Categories, in %, 2021e & 2025f
  • SVOD Revenue, in USD million, 2019 & 2020e & 2025f
  • Top Preferred Payment Methods, by Digital and Traditional Subscriptions, in % of Consumers, January 2021

4.5.Turkey

  • Mobile Subscriber Penetration Rate, in % of Smartphone Users, 2019 & 2025f

4.6.Russia

  • Subscription Market Sales Value, in RUB million, and Year-on-Year Change, in %, 2018 – 2024f
  • Subscriptions Penetration Rate, in % of Smartphone Users, 2019 & 2025f
  • Breakdown of the Number of Subscriptions, in % of Respondents, June 2021
  • Breakdown of Monthly Spend on Subscriptions, in % Subscribers, June 2021
  • Reasons to Subscribe to Services, in % of Subscribers, June 2021
  • Share of Respondents Preferring Russian Subscription Services, in %, June 2021

5.Asia-Pacific

5.1.Regional

  • Number of SVOD Subscriptions, by Country, in thousands, 2019 & 2020e & 2025f

5.2.China

  • SVOD Revenue, in USD million, 2019 & 2020e & 2025f

5.3.Japan

  • Subscription Market Size, in JPY billion, 2021e & 2023f

5.4.Australia

  • Number of Subscribers in Entertainment Segment, by Industry, in millions, December 2019 & July 2020
  • Breakdown of Subscriptions in Entertainment Segment, by Industry, in %, December 2019 & July 2020

5.5.South Korea

  • Subscription Economy Market Size, in KRW trillion, 2016 & 2020

6.Latin America

6.1.Regional

  • Number of SVOD Subscriptions, by Platform, in thousands, 2020 & 2021e & 2026f
  • Top 2 Markets by the Number of SVOD Subscriptions, in millions, 2026f

6.2.Brazil

  • Subscription Clubs Market Overview, incl. Top Product Categories, May 2021
  • Market Size of Subscriptions Clubs, in BRL billion, 2019 & 2020e

7.Middle East and Africa

7.1.Regional

  • Number of Unique Mobile Subscribers, in millions, 2019 & 2025f
  • Share of Mobile Subscribers, in % of Total population, November 2020
  • Mobile Subscriber Penetration Rate, in % of Smartphone Users, 2019 & 2025f
  • Mobile Subscriber Penetration Rate, in % of Smartphone Users, 2019 & 2025f
  • Share of Companies that Have a Subscriptions Offering, by Country, in %, 2020
  • Types of Subscription Offerings, in % of Companies that Have a Subscriptions Offering, by Country, in %, 2020
  • Payment Getaways Integrated for Subscriptions, by Companies that Have a Subscriptions Offering and Those Who Plan to Implement one in the Next 6 Months, in %, 2020
  • Top 15 Platforms Currently Used for Free or Using a Free Trial, in % of Consumers, 2020
  • Top 15 Platforms Consumers Plan to Continue Subscribing or Start a New Subscription During the Coming 12 Months, in %, 2020

7.2.Iran

  • Mobile Subscriber Penetration Rate, in % of Smartphone Users, 2019 & 2025f

7.3.Israel

  • Mobile Subscriber Penetration Rate, in % of Smartphone Users, 2019 & 2025f
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RELATED REPORTS

Snapshot: Europe Subscription and Recurring Payment Market 2021

Publication Date: 05/10/2021

Regions Covered: Europe

Countries Covered: France, Germany, Russia, Turkey, UK

Categories:

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North America Subscriptions and Recurring Payments Market 2021

Publication Date: 21/09/2021

Regions Covered: North America

Countries Covered: Canada, USA

Categories:

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Up to ten regional employees of an organization may access and download the report

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Up to ten global employees of an organization may access and download the report

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