Global Cross-Border B2C E-Commerce 2018 code:1394

Global Cross-Border B2C E-Commerce 2018
OVERVIEW
TABLE OF CONTENTS
COMPANIES MENTIONED
Countries Covered: Australia, Brazil, Canada, China, France, Germany, India, Israel, Italy, Japan, Malaysia, Mexico, Netherlands, New Zealand, Philippines, Poland, Russia, Saudi Arabia, South Africa, South Korea, Spain, Turkey, UAE, UK, USA
Pages: 139
Publication Date: 14/09/2018
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Questions Covered in the report:
  • What is the projected size of the global cross-border retail E-Commerce market in 2022?
  • What are the main drivers and barriers of the cross-border E-Commerce trend?
  • Which countries are leading in cross-border online shopping?
  • What are the top product categories purchased by cross-border online shoppers worldwide?
  • Which countries and websites are the top destinations in cross-border online shopping?

Key findings:

Marketplaces drive the growth of global cross-border B2C E-Commerce

Cross-border online shopper penetration varies by country

Cross-border B2C E-Commerce sales are on the growth path worldwide, projected to account for one-fifth of overall online retail sales volume by 2022. This growth is driven by the rising number of online shoppers making purchases on foreign E-Commerce websites. The shares of overall digital buyers vary across the 25 countries covered in the yStats.com report. In Asia-Pacific, the leaders of the cross-border online shopping trend are buyers in Hong Kong and Singapore, while mainland China is also seeing increased rates of international purchasing. In Europe, smaller E-Commerce markets such as Luxembourg and Malta tend to have higher cross-border online shopper penetration rates, while in Latin America Peru ranked the highest of the six nations of the region surveyed in early 2018.

Top E-Commerce companies foster the rise of cross-border online sales

The leading product categories purchased in cross-border online shopping include fashion and electronics, with cosmetics and beauty products also ranking high in some countries, such as the UAE. The yStats.com report also reveals that the top destinations for global cross-border online shoppers are online marketplaces operated by the world’s largest E-Commerce companies – Amazon, eBay and Alibaba. Overall, more than one-half of cross-border E-Commerce purchases take place on marketplaces, indicating an important role played by these platforms in the growth of cross-border online shopping.

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1. Management Summary

2. Global Developments

  • Cross-Border B2C E-Commerce Market Overview and Trends, July 2018
  • Cross-Border Retail E-Commerce Sales, in USD billion, 2017e & 2022f
  • Cross-Border Share of Retail E-Commerce Sales, in %, 2016 & 2022f
  • Cross-Border Online Shopper Penetration, in % of Online Shoppers, 2016 & 2017
  • Top 5 Reasons for Cross-Border Online Shopping, in % of Cross-Border Online Shoppers, May 2018
  • Top 5 Product Categories Purchased in Cross-Border Online Shopping, in % of Cross-Border Online Shoppers, May 2018
  • Product Categories Purchased in the Latest Cross-Border Online Purchase, in % Cross-Border Online Shoppers, October 2017
  • Top Two Payment Methods Preferred in Cross-Border Online Shopping, in % of Cross-Border Online Shoppers, 2016 & 2017
  • Main Concerns Related to Cross-Border E-Commerce, in % of Businesses, 2017e
  • Breakdown of the Latest Cross-Border Online Purchase by Value in EUR, in % of Cross-Border Online Shoppers, 2016 & 2017
  • Breakdown of the Latest Cross-Border Online Purchases by Parcel Weight in Kg, in % of Cross-Border Online Shoppers, 2016 & 2017
  • Breakdown of the Latest Cross-Border Online Purchase by Shipping Cost in EUR, in % of Cross-Border Online Shoppers, 2016 & 2017
  • Top 7 E-Commerce Websites Purchased From in Latest Cross-Border Online Purchase, in % of Cross-Border Online Shoppers, 2016 & 2017
  • Share of Domestic and Cross-Border Online Purchases Made on Marketplaces, in %, August 2017

3. Asia-Pacific

3.1. Regional

  • Cross-Border Online Shopper Penetration, by Selected Markets, in % of Online Shoppers, May 2018

3.2. China

  • Cross-Border B2C E-Commerce Market Overview and Trends, July 2018
  • Retail E-Commerce Imports, in CNY billion, and CAGR, in %, by Six Comparative Estimates, 2015-2021f
  • Cross-Border Online Shopper Penetration, in % of Online Shoppers, 2013 – 2017
  • Top Product Categories in Cross-Border Online Shopping, by Purchased Last Year and Wanted for Purchase in the Future, in % of Cross-Border Online Shoppers in China, March 2018
  • Product Categories Purchased Cross-Border at Least Once a Month, in % Cross-Border Online Shoppers, May 2018
  • Important Factors When Choosing Where to Buy Cross-Border, in % of Cross-Border Online Shoppers in China, 2017e
  • Preferred Vendor Origin Countries for Cross-Border Online Shopping, in % Cross-Border Online Shoppers in China, May 2018
  • Breakdown of Types of Channels Used for Cross-Border Online Shopping, by Domestic and Overseas Shopping Websites, in % of Cross-Border Online Shoppers, 2017e
  • Types of E-Commerce Platforms Used for Cross-Border Online Shopping, in % of Cross-Border Online Shoppers in China, May 2018
  • Breakdown of Cross-Border Retail E-Commerce Imports, by Platform, in %, Q1 2018
  • Cross-Border E-Commerce Exports, in CNY trillion, and Breakdown by B2B and B2C/C2C, 2011 – 2017

3.3. Japan

  • Cross-Border B2C E-Commerce Imports from China and the USA to Japan, in JPY billion, 2017e – 2021f
  • Cross-Border B2C E-Commerce Exports from Japan to China and the USA, in JPY billion, 2017e – 2021f

3.4. South Korea

  • Cross-Border E-Commerce Imports, in KRW billion, 2014 – 2017
  • Cross-Border E-Commerce Exports, in KRW billion, 2014 – 2017
  • Breakdown of Cross-Border E-Commerce Imports, by Region/Country of Origin, in %, 2015 & 2017
  • Breakdown of Cross-Border E-Commerce Exports, by Region/Country of Destination, in %, 2015 & 2017
  • Breakdown of Cross-Border E-Commerce by Product Category, by Imports and Exports, in %, 2016 & 2017

3.5. Australia

  • Cross-Border Online Shopper Penetration, in % of Online Shoppers in Australia, 2017e
  • Breakdown of Online Spending by Domestic and Cross-Border, by Product Category, in %, and Year-on-Year Change of Online Spending, by Product Category, in %, 2016 & 2017
  • Top 3 Countries Purchased From in the Latest Cross-Border Online Purchase, in % of Cross-Border Online Shoppers, October 2017

3.6. India

  • Selected Product Categories Purchased in the Latest Cross-Border Online Purchase, in % Cross-Border Online Shoppers in India, October 2017
  • Top 3 Countries Purchased From in the Latest Cross-Border Online Purchase, in % of Cross-Border Online Shoppers, October 2017

3.7. New Zealand

  • Cross-Border Share of E-Commerce Spending, in % and in NZD billion, 12 Months to February 2018
  • Top 3 Countries Purchased From in the Most Recent Cross-Border Online Purchase, in % of Cross-Border Online Shoppers, October 2017

3.8. Malaysia

  • Breakdown of Online Shoppers by Local Only, Cross-Border Only and Local and Cross-Border, in %, February 2017

3.9. Philippines

  • Breakdown of Online Shoppers by Domestic Shoppers Only, Domestic and Cross-Border Shoppers, and Cross-Border Shoppers Only, in %, April 2018
  • Product Categories Purchased Cross-Border, in % Cross-Border Online Shoppers, April 2018

4. Europe

4.1. Regional

  • Cross-Border Online Shopper Penetration in the EU, in % of Online Shoppers, 2012 – 2017
  • Cross-Border Online Shopper Penetration in the EU, in % of Online Shoppers, by Country, 2017

4.2. UK

  • Cross-Border B2C E-Commerce Overview and Trends, July 2018
  • Cross-Border Online Shopper Penetration, by Online Shoppers Buying From Other EU Countries and from the Rest of the World, in % of Online Shoppers in the UK, 2012 – 2017
  • Top 5 Reasons for Cross-Border Online Shopping, in % of Cross-Border Online Shoppers in UK, July 2017
  • Top Countries for Cross-Border Online Shopping, in % of Cross-Border Online Shoppers in UK, 2017e
  • Share of E-Commerce Orders Sent by UK Online Retailers Internationally, in %, July 2016 & July 2017

4.3. Germany

  • Cross-Border Online Shopper Penetration, in % of Online Shoppers in Germany, May 2017
  • Top 2 Reasons for Shopping Cross-Border, in % of Cross-Border Online Shoppers in Germany, May 2017
  • Countries Purchased From in Cross-Border Online Shopping, in % of Cross-Border Online Shoppers in Germany, May 2017

4.4. France

  • Cross-Border Online Shopper Penetration, in % of Online Shoppers, 2017
  • Top Product Categories Purchased Cross-Border in 2017 and Planned to be Purchased by Cross-Border Online Shoppers in 2018, in % of Cross-Border Online Shoppers in France, 2017
  • Share of Cross-Border Online Shoppers Who Bought From the EU and Non-EU Merchants, in %, 2017
  • Breakdown of Cross-Border Online Shopping Platforms Used, in % of Cross-Border Online Shoppers Who Purchased Outside the EU, 2017

4.5. Italy

  • Cross-Border Online Shopper Penetration, by Online Shoppers Buying From Other EU Countries and from the Rest of the World, in % of Online Shoppers in Italy, 2012 – 2017
  • Cross-Border B2C E-Commerce Exports, in EUR billion, 2012 – 2017e

4.6. Netherlands

  • Cross-Border Online Shopper Penetration, in % of Individuals, 2016 & 2017
  • Cross-Border Online Spending, in EUR million, 2014 – 2017
  • Breakdown of Cross-Border Online Spending of Online Shoppers in the Netherlands by Country, in %, 2016 & 2017

4.7. Spain

  • Breakdown of E-Commerce Transaction Value, by Exports, Imports and Domestic, in EUR million, Q1 2015 – Q4 2017
  • Breakdown of E-Commerce Transaction Number, by Exports, Imports and Domestic, in millions, Q1 2015 – Q4 2017
  • Breakdown of Cross-Border E-Commerce Imports Transaction Value and Number by Region, in % Q3 2017

4.8. Russia

  • B2C E-Commerce Market Overview and International Comparisons, July 2018
  • B2C E-Commerce Sales, in RUB billion, and Breakdown by Domestic Sales and Cross-Border Imports, in %, 2011 – 2017
  • Cross-Border B2C E-Commerce Imports, in RUB billion, 2013 – 2018f
  • Breakdown of Cross-Border Online Spending and Number of Shipments by Country, in %, 2017
  • Breakdown of Cross-Border E-Commerce Imports by Product Categories, in %, 2017
  • Top Reasons for Cross-Border Online Shopping, in % of Cross-Border Online Shoppers, H1 2017
  • Main Barriers to Cross-Border Online Shopping, in % of Online Shoppers Who Did Not Shop Cross-Border, 2016 & 2017

4.9. Poland

  • Cross-Border Online Shopper Penetration, by Age Group, in % of Online Shoppers in Poland, April 2016, 2017 and 2018
  • Product Categories Purchased from Foreign Online Merchants, in % of Cross-Border Online Shoppers in Poland, April 2018
  • Top 5 Foreign Online Merchants Purchased From, in % of Cross-Border Online Shoppers in Poland, April 2017 & April 2018

4.10. Turkey

  • Cross-Border Online Shopper Penetration, in % of Online Shoppers, by Purchased from Any Foreign Country, From EU Countries and From Non-EU Countries, 2012 – 2017
  • Number of Cross-Border E-Commerce Transactions with Domestic Bank Cards, in millions, and Value, in TRY million, Q1 2015 – Q1 2018

5. North America

5.1. Regional

  • Cross-Border Online Shopper Penetration, by Country, in % of Online Shoppers, May 2018
  • Cross-Border Online Shopper Penetration, by Canada and USA, in % of Online Shoppers, Q3 2017
  • Cross-Border B2C E-Commerce Sales, in USD billion, Share of Total B2C E-Commerce Sales, in %, and Year-on-Year Change, in %, by the USA and Canada, 2016 & 2017e

5.2. USA

  • Cross-Border B2C E-Commerce Overview and Trends, July 2018
  • Cross-Border Online Shopper Penetration, in % of Online Shoppers in USA, 2016 & 2017
  • Top 3 Countries Purchased from in the Latest Cross-Border Online Purchase, in % of Cross-Border Online Shoppers in the USA, 2016 & 2017
  • Top 3 Product Categories Purchased in Cross-Border Online Shopping, in % of Cross-Border Online Shoppers in the USA, May 2018
  • Top 5 Drivers for Cross-Border Online Shopping, in % of Cross-Border Online Shoppers in the USA,  May 2018
  • Top 3 Reasons for Shopping Cart Abandonment in Cross-Border Online Shopping, in % of Cross-Border Online Shoppers in the USA, May 2018

5.3. Canada

  • Cross-Border Share of B2C E-Commerce Sales, in %, 2016 & 2017e
  • Breakdown of Websites Preferred for Online Shopping, by Canadian and American, in % of Online Shoppers in Canada, March 2017
  • Reasons for Preferring to Shop from Canadian Websites Rather Than Cross-Border, in % of Online Shoppers in Canada, March 2017
  • Top 3 Countries Purchased From in the Latest Cross-Border Online Purchase, in % of Cross-Border Online Shoppers, 2017

6. Latin America

6.1. Regional

  • Cross-Border Online Shopper Penetration, by Selected Countries, in % of Online Shoppers, May 2018

6.2. Brazil

  • Cross-Border Online Shopper Penetration, in % of Internet Users in Brazil, October 2017
  • Top 3 Reasons for Cross-Border Online Shopping, in % of Cross-Border Online Shoppers in Brazil, October 2017
  • Top 3 Considerations in Cross-Border Online Shopping, in % of Cross-Border Online Shoppers, October 2017
  • Number of Cross-Border Online Shoppers, in millions, and Penetration, in % of Online Shoppers, 2013 – 2017
  • Product Categories Purchased in Cross-Border Online Shopping, in % of Cross-Border Online Shoppers in Brazil, 2016 & 2017
  • Cross-Border Online Spending, in USD billion, and Year-on-Year Change, in %, 2014 – 2017
  • Average Order Value on International Websites, in USD, and Year-on-Year Change, in %, 2014 – 2017
  • Breakdown of Payment Methods Used in Cross-Border Online Shopping, in %, 2016 & 2017
  • Top 3 Countries Purchased From in the Latest Cross-Border Online Purchase, in % of Cross-Border Online Shoppers, 2017
  • Top 5 Websites for Cross-Border Online Shopping, in % of Cross-Border Online Shoppers in Brazil, 2016 & 2017

6.3. Mexico

  • Cross-Border Online Shopper Penetration, in % of Online Shoppers in Mexico, 2016 & 2017
  • Top Drivers for Cross-Border Online Purchases, in % of Cross-Border Online Shoppers in Mexico, 2016 & 2017
  • Top Countries/Regions for Cross-Border Online Purchases, in % of Cross-Border Online Shoppers in Mexico, 2016 & 2017

7. Middle East & Africa

7.1. Regional

  • Cross-Border Online Shopper Penetration, by Israel, South Africa and the UAE, in % of Online Shoppers, May 2018
  • Share of Local Millennials in the GCC Buying From Local and from International Sites, in %, July 2017

7.2. UAE

  • Top 3 Product Categories Purchased in Cross-Border Online Shopping, in % of Cross-Border Online Shoppers in the UAE, May 2018
  • Mobile Share of Cross-Border Online Spending, in %, 12 Months to May 2018

7.3. Saudi Arabia

  • Origins of Online Purchases Made in the Previous 12 Months, in % of Online Shoppers, May 2017
  • Website Traffic Shares of the Leading Online Shopping Websites, in %, February 2015 & February 2017

7.4. Israel

  • Number of Cross-Border Online Shoppers, in millions, 2013 & 2016
  • B2C E-Commerce Sales, by International and Local Sites, in ILS billion, 2013 & 2016
  • Top 5 Most Visited Online Shopping Sites, by Rank, by Local and International, June 2017

7.4. South Africa

  • Top 3 Countries Purchased from in Cross-Border Online Shopping, in % of Cross-Border Online Shoppers in South Africa, May 2018

 

Read More
  • ASOS PLC
  • Alibaba Group Holding Ltd
  • Amazon.com Inc
  • Wish Inc.
  • Zalando SE
  • eBay.com Inc.
Read More

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