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Table of contents:
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GERMANY B2C E-COMMERCE REPORT 2010
1. TRENDS
Germany vs. EU Broadband & Internet Usage Indicators, 2004-2008
Reasons for Internet Access in Germany, in % of Internet Users, 2009
General Trends in B2C E-Commerce in Germany
B2C E-Commerce of Clothing and Fashion in Germany
Growth Potential of the various German Online Consumer Types, 2009
Value and Number of Online Purchases and Average Spending per Online Purchase in Germany, 2007-2008
Mobile Device Trends in Germany: Top Mobile Device Families, Top Smartphone Operating Systems
Mobile Device Trends in Germany: Mobile Content Usage
2. SALES
B2C E-Commerce, Retail and Distance Selling Sales in Germany, in EUR billion, 2003-2009
B2C E-Commerce Sales (Goods only) in Germany, in EUR billion, 2001-2009
B2C E-Commerce Sales of Non-Food Products in Germany, in EUR billion, 2003-2009
B2C E-Commerce and Travel Sales in selected European Countries, including Germany, in EUR billion, 2014f
B2C E-Commerce by Country in Europe, including Germany, in GBP billion, 2009 & 2010f
3. SHARES
B2C E-Commerce Share on total Retail and Distance Selling in Germany, in %, 2003-2009
Share of Goods and Services on B2C E-Commerce Sales in Germany, in %, 2008-2009
4. PRODUCTS
Product Category Ranking for E-Commerce by Online Shoppers in Germany, in millions, April 2009
Breakdown of B2C E-Commerce Sales and Sales Growth in Germany, by Non-Food Segments, in %, 2008-2009
Top 5 Product Categories ordered Online, by Age Groups in Germany, in %, 2009
Top 10 Online Products bought by Consumers in Germany, in %, 2008
Top 10 Online Sales in Germany by Product Category, excl. Services, in EUR million, 2008
Types of Goods and Services bought Online in Germany, compared to the EU27 Average, in %, Q2 2008
5. USERS / SHOPPERS
Individuals in Europe using the Internet on average daily or almost every Day, including Germany, in %, Q1 2009
Development of Internet Users (millions) and its Percentage of Country Population in Germany, 2001-2009
Forecast of Internet Users (millions) and its Percentage of Country Population in Germany, 2008-2013f
Internet Usage by Category and Gender in Germany, in %, 2008
Internet Usage by Category and Age Group in Germany, in %, 2008
Development of Internet Shoppers (millions) and their Percentage of Internet Users in Germany, in %, 2001-2009
Number of Online Shoppers in selected European Countries including Germany, in millions, 2014f
Internet Shoppers in Europe by Gender, including Germany ranked by Total, in %, Q1 2009
Internet Shoppers in Germany by Age Groups, compared to the EU27 Average, in %, 2008
Share of Internet Shoppers in Germany, compared to the EU27 Average, in %, 2004, 2006, 2008 & 2009
Average Expenditure (in EUR) and Purchasing Frequency of B2C E-Commerce Consumers in Germany, 2008-2009
Percentage of Households in the EU with Internet Access / Broadband Connections, in %, Q1 2007-Q1 2009
Total Broadband Subscribers in Germany, compared to USA and the OECD, 2003-June 2008
Total Broadband Subscribers per 100 Inhabitants in Germany, compared to USA and the OECD Average,2003 -June 2008
Broadband Subscribers in Germany, by Access Technology, compared to the OECD Average, in %, June 2008
Daily Internet Access and Broadband Penetration in EU Comparison, 2008
6. PLAYERS
Leading B2C E-Commerce Players in Germany; by Online Sales in EUR million, 2008
Leading B2C E-Commerce Players in Germany; by Unique Visitors and Audience Reach, February 2010
Leading B2C E-Commerce Players in Germany; by Number of Online Shoppers (million), April 2009
Leading B2C E-Commerce Players in Germany; by Number of Customers (million), 2008
Leading Shopping Clubs in Germany; by Sales in EUR million, 2009
Facts about Amazon.de
Facts about Otto.de
Facts about Neckermann.de
Facts about eBay.de
AUSTRIA B2C E-COMMERCE REPORT 2010
1. TRENDS
General B2C E-Commerce Trends in Austria
Proportion of Internet Users in CEE Countries including Austria, as % of the Population, 2008 & 2009
Households with Computer, Internet and Broadband in Austria; Persons with Computer and Internet in Austria, 2002-2009
Reasons for Peoples Internet Usage in Austria, by Age, in % of Internet Users, January-April 2009
Broadband and Narrowband Penetration in Austria, by Region, in %, January 2009
Austria vs. EU Broadband & Internet Usage Indicators, 2004-2008
2. SALES
B2C E-Commerce, Retail and Distance Selling Sales in Austria, in EUR billion, 2006-2008
3. SHARES
B2C E-Commerce Share of total Retail Sales in Austria, in %, 2006-2008
4. PRODUCTS
Goods and Services purchased online in Austria, in %, February-April 2009
Types of Goods and Services bought online in Austria, compared to the EU27 Average, in %, Q2 2008
5. USERS / SHOPPERS
Individuals in Europe using the Internet on average daily or almost every Day including Austria, in %, Q1 2009
Development of Internet Users and its Percentage of Country Population in Austria, 2000-2009
Share of Households having a Computer in Austria, by Province, in %, 2009
Share of Households with Internet Access in Austria, by Province, in %, 2009
Percentage of Households in the EU with Internet Access / Broadband Connections, including Austria, in %, Q1 2007-Q1 2009
Internet Users in Austria by Age and Gender, in %, 2003-2009
Internet Shoppers in Europe by Gender including Austria, ranked by total, in %, Q1 2009
Internet Shoppers in Austria by Age Groups, compared to the EU27 Average, in %, 2008
Number and Share of Online Shoppers in Austria, in % of Population, February-April 2009
Internet Shoppers in Austria, compared to the EU27 Average, in %, 2004, 2006, 2008 & 2009
Internet Shoppers in Eastern European Countries, including Austria, in % of total Internet Users, 2007-2008
Broadband Subscribers in Austria, compared to Germany, USA and the OECD, 2003-June 2008
Broadband Subscribers per 100 Inhabitants in Austria, comp. to Germany, USA and OECD Average, 2003-June 2008
Broadband Subscribers in Austria, by Access Technology, compared to the OECD Average in %, June 2008
Share of Households with Broadband Internet Access in Austria, by Province, in %, 2009
Daily Internet Access and Broadband Penetration in Austria in EU Comparison, 2008
6. PLAYERS
Leading B2C E-Commerce Players in Austria; by Assortments
Leading B2C E-Commerce Players in Austria; by Unique Visitors and Audience Reach, February 2010
Facts about Ottoversand.at
Facts about Neckermann.at
Facts about Eduscho.at
SWITZERLAND B2C E-COMMERCE REPORT 2010
1. TRENDS
B2C E-Commerce Trends in Switzerland
2. SALES
Development of B2C E-Commerce, Retail and Distance Selling Sales in Switzerland, 2006-2008
B2C E-Commerce Sales by Country in Europe, incl. Switzerland, in GBP billion, 2009 & 2010f
3. SHARES
B2C E-Commerce Share of total Retail and Home-Shopping Sales in Switzerland, in %, 2008
4. PRODUCTS
Online Grocery Shopping, total and average Spending in Switzerland, 2008
5. USERS / SHOPPERS
Development of Internet Users (millions) and its Percentage of Country Population in Switzerland, 2000-2008
Reasons for Internet Usage in Switzerland, in % of Population aged 15+, 2008
Regular Use of the Internet by People aged 14 and older in Switzerland, in %, April-September 2008
Broadband Subscribers in Switzerland, compared to Germany, USA and the OECD, 2003-June 2008
Broadband Subscribers per 100 Inhabitants in Switzerland, compared to Germany, USA and the OECD Average, 2003-June 2008
Broadband Subscribers by Access Technology in Switzerland, compared to the OECD Average, in %, June 2008
6. PLAYERS
Leading B2C E-Commerce Players in Switzerland; by Assortments
Leading B2C E-Commerce Players in Switzerland; by Unique Visitors and Audience Reach, February 2010
Facts about LeShop.ch
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